
CBD, or cannabidiol, is a non-psychoactive compound found in the cannabis plant that has gained popularity for its potential role in supporting overall wellbeing. Emerging research suggest that CBD may help regulate mood, reduce inflammation, and support the body’s endocannabinoid system, which plays a key role in maintaining various physiological processes in balance or “homeostasis”.
Professor Mike Barnes
Consultant Neurologist
What is CBD?
CBD, or Cannabidiol, is a naturally occurring compound found in the hemp plant (Cannabis Sativa). Unlike tetrahydrocannabinol (THC), another compound found in cannabis plants, CBD does not produce a psychoactive effect, which means it does not cause a “high”.
CBD has been gaining popularity in recent years as a food supplement and ingredient in topical products such as creams and balms. In parallel to this, there has been a significant increase in medical research studies and clinic trials looking at the therapeutic effects of CBD. It is estimated that 25% of adults in the UK and USA have now tried CBD.

CBD statistics
- In the UK, approximately 1.3 million people in the UK use CBD products regularly.
- Over 6 million individuals have tried a CBD product within the past year
- Product quality with 40% of respondents, is pivotal in their decision-making process
- The UK is the 2nd biggest CBD market after North America.
- The CBD skincare market is growing at over 22% per year.
Sources: YouGov Consumer Preferences-
How can CBD improve your general wellbeing?
CBD works with the body’s natural internal system called the Endocannabinoid System. It interacts with the natural processes within the body to maintain balance for general wellbeing; this is also known as homeostasis. Many people take regular CBD to maintain balance within their body, much like going to the gym regularly or taking a daily vitamin. It’s super easy to work our premium CBD Oils into your daily routine – why not try adding it to your morning orange juice or cup of tea for a daily wellness boost?

Idendified in the early 1990’s, the endocannabinoid system (ECS) is a complex cell-signaling system that helps regulate your body functions, including sleep, pain, stress and mood, among others.
CBD, homeostasis and wellbeing
Homeostasis is defined as ‘any self-regulating process by which biological systems tend to maintain stability while adjusting to conditions that are optimal for survival.’
Homeostasis also involves regulating our bodily systems in regards to a roughly 24 hour cycle. For instance, our day/night circadian rhythms are regulated via melatonin. Homeostasis also helps to regulate food intake, cortisol levels, core body temperature, and the timing of other biological processes.
Put simply, homeostasis ensures our body is kept in optimal condition by orchestrating a variety of internal changes in response to internal or external changes. To learn about how CBD can help fitness and recovery, check out our CBD and Fitness page.
Consider how body temperature, hunger or stress can alter how your body functions, and how you have direct feedback loops which prompt you to sweat or eat etc. For example, our body temperature hovers around 37° C, and we have processes in place to maintain this by shivering when cold or sweating when hot.
The endocannabinoid system (or ECS) is a complex physiological system present in all mammals. Recent research has highlighted the complexity of the endocannabinoid system and suggests it is involved in managing various homeostatic processes. Cannabidiol (CBD) is a phytocannabinoid found naturally in the cannabis plant that interacts and enhances the body’s natural endocannabinoid system.
Cannabinoid receptors CB1 and CB2 are found across the body but located most extensively in the central nervous system and immune system. Cannabinoids produced by our body, called “Endocannabinoids”, interact with the ECS and bind with the receptors. The two most well-known of these compounds are called 2-arachidonoyl glycerol (2-AG) and anandamide.
Enzymes break up endocannabinoids when they are no longer needed or if they are produced in excess. The most common of these enzymes are known as MAGL (breaks down anandamide) and FAAH (breaks down 2-AG). The homeostatic feedback loop can be maintained via endocannabinoids binding with receptors, completing their tasks and being broken down. Our body can then repeat this process until homeostasis is achieved.
The growing body of research on the endocannabinoid system suggests that the endocannabinoid system switches into gear when it senses certain imbalances in the body, for instance heightened anxiety levels, and then switches back off once order has been restored to the system.
To reach homeostasis, our bodily systems must find a balance. An example could be someone under work pressure or exam stress, where these stresses trigger the release of hormones like cortisol and adrenaline, which can disrupt the body’s natural balance. This is sending homeostasis out of balance, and so the endocannabinoid system begins to try to restore balance to the body. Taking cannabinoids, such as CBD, as a supplement can assist this process.
Some quick facts about CBD
- CBD is legal in the UK
- Regulated by the FSA
- It comes from industrial hemp not cannabis plants
- Oldest recorded medicine
- CBD is non-addictive
- CBD is relative safe (WHO report)

Body Systems regulated by the ecs INCLUDE:
Pain
Anxiety and Stress
Memory
Sleep
Inflammation
Mood
Appetite
Reproduction
Motor Control
Research and Evidence on CBD
Recent research into cannabidiol (CBD) has unveiled several potential therapeutic applications across various medical conditions:
Anxiety Disorders: A systematic review and meta-analysispublished in Science Direct encompassing 316 participants found that CBD significantly reduced anxiety symptoms across various disorders, including generalized anxiety disorder (GAD), social anxiety disorder (SAD), and post-traumatic stress disorder (PTSD). The authors call for more high-quality trials to solidify these results.
Chronic Pain: Research has shown that CBD possesses analgesic and anti-inflammatory properties, suggesting it could be an effective and safe treatment for pain management. These effects are primarily mediated by the activation of TRPV-1, 5HT-1A, and CB1 receptors, indicating therapeutic relevance in conditions like osteoarthritis and chronic pain.
Sleep: A 2023 research study (Ranum RM. et al., 2023) published in The National Library of Medicine showed that CBD might help with insomnia. They reviewed 34 studies where daily CBD was given. Of these, 4 of 7 studies (studies with significant data) reported a general improvement in insomnia outcomes.
Skin Health: A comprehensive review in The National Library of Medicine highlighted CBD’s anti-inflammatory, anti-itching, analgesic, wound-healing, and anti-proliferative effects when applied topically. These properties suggest potential therapeutic applications for CBD in treating various skin conditions, including atopic dermatitis and psoriasis.
Summary
CBD has shown considerable promise as a natural aid for many health conditions, offering a range of benefits for those struggling with sleep disturbances, anxiety, pain, and other conditions. By interacting with the body’s endocannabinoid system, research suggests CBD helps promote relaxation, reduces anxiety, improve sleep patterns and can help with pain and inflammation.
While more research is needed, current studies and anecdotal evidence suggest that CBD can be a valuable addition to a holistic approach to general health in many people. However, it’s important to approach CBD use thoughtfully.
Professor Mike Barnes

Important Considerations When Starting with CBD
- Start with a low dose and slowly work up until you find the right dose for you
- Use a quiality CBD product that been third party tested for consistancy and purity
- Consult with your GP if you are taking prescription medication
- Keep a journal so you can monitor how you body is working with CBD
- CBD works best as part of an holistic health management plan
Latest Research and clinical trials on cbd
Use of Cannabidiol in the Management of Insomnia: A Systematic Review.
Ranum RM, Whipple MO, Croghan I, Bauer B, Toussaint LL, Vincent -2022
Therapeutic potential of cannabidiol (CBD) in anxiety disorders: A systematic review and meta-analysis
Kevin Han, Jia-Yu Wang, Peng-Yun Wang, Yue-Chu-Han Peng - 2024
Cannabidiol (CBD): A Systematic Review of Clinical and Preclinical Evidence in the Treatment of Pain
Cásedas G, Yarza-Sancho M, López V. -2024